Downtown Lesli Brown: Do You Know What It Means To Be From New Orleans
Power 102.9FM Radio Personality Exclusive Interview with Data News Weekly
Edwin Buggage | 5/10/2017, 9:59 p.m.
5-0-4 For Sure
Hailing from the 7th Ward of New Orleans, Downtown Lesli Brown is truly 5-0-4 to the core. Having a radio career spanning over 15 years; today she is a top personality on CUMULUS owned radio station Power 102.9 FM playing non-stop Hip-Hop and R&B. On Monday through Friday from 7PM to Midnight and on Sat. 10 AM to 2PM you can hear Lesli, throw down in her own unique way that’s making her a household name on the airwaves. Her route into the world of radio is an unusual one as she recounts it saying, “At the time I was a single parent and doing rap and thought me and my friend was going to be the next Salt-n-Pepa.” After having several recording deals that fell through, including one with C-Murder’s (Corey Miller brother of Percy “Master P” Miller) TRU Record’s she felt the record business wasn’t all it was cracked up to be and in 2001 began to focus on working in radio.
So how did Lesli Anne Gusman, become Downtown Lesli Brown? Speaking of the origins of her radio name she says with a laugh, “I took part of my name from Q93’s Uptown Angela, but that’s only 10 percent of the story. When I got into radio it was during the Cash Money and No Limit Records phase and anywhere I traveled to when I told them I was from New Orleans and they asked are you from uptown. But I thought in every City for every uptown there is a downtown and for east there’s a west and I wanted people to respect my downtown hustle.” With her N.O. lingo and swag on full blast she says, “People need to know everything that is New Orleans does not come from uptown, the whole City has a lot of amazing things coming from them including where I’m from in the 7th Ward baaaby.”
New Orleans Where Everybody is Family
She is pleasant, humorous, intelligent, compassionate and inspirational. These are qualities that she uses to draw in her captive and loyal audience. Speaking of her appeal she says, “I am a radio personality, I am there to entertain and bring out my personality and realness. I am doing it for everybody who is from the hood like me and showing to them that the way you start don’t have to be the way you end. You don’t have to be a product of your environment and I feel I am putting the hood girls on the map.” Continuing she says, I bring what’s raw and real to the radio and I am like an extended part of your family, I want people to feel like when they listen to me that I know her, that’s my mama, my sister, my grandma or my cousin wrapped up into one. Where people who are listening are saying I know this woman. I want you to feel connected to me and I feel that everybody is family when I am on and off the air.”